February 8, 2023

Chicby Karina

Think exceptional travel

IHG Set to Take Over French Market with New voco Hotel – Hotel Magazine

Prompt Guests to Download Your Hotel Mobile App

IHG Hotels & Resorts (IHG) is bolstering its presence in the French market with the signing of voco Paris Porte de Clichy in Paris.

voco – meaning ‘to invite’ or to ‘call together’ in Latin – is one of IHG’s newest and most successful brands, expanding faster than any other IHG brand worldwide. With each hotel standing out from the crowd and giving people a different choice, voco guests can comfortably kick back and relax.

“We are seeing fast-paced growth with voco as it allows owners to quickly convert onto our expert systems, allowing them to benefit from our global scale and maximise their returns. This appealing proposition is bolstering our European pipeline and driving significant growth,” said Willemijn Geels, VP of Development Europe, IHG Hotels & Resorts.

France remains a prime market for IHG in Europe, with 64 open hotels and 18 hotels in the pipeline. With conversions playing an instrumental role in this growth, voco is adding to France’s brand expansion, with voco Paris Porte de Clichy marking the country’s sixth voco hotel signing.

Located near the 17th arrondissement (district), voco Paris Porte de Clichy will be a 264-key conversion property, signed in conjunction with Catella Hospitality, a company well-known for its strategic partnerships in Europe’s gateway cities such as Berlin. This is the second voco property in the French capital after the 102-key voco Paris Montparnasse opened in 2020.

“We are excited to be partnering with IHG to add voco Paris Porte de Clichy to our growing hotel portfolio and demonstrate our capacity to reposition hotel assets successfully,” said Rodolphe Frégé, Managing Director, Catella Hospitality, Europe. “We look forward to its opening next year and ensuring our ongoing partnership with IHG is a real success.”

voco Paris Porte de Clichy will be designed by Oscar Lucien Ono, founder and director of interior design agency Maison Numéro 20 and will be one of voco hotel’s flagship properties, focusing on the use of sustainable materials.

Ser to open in 2023, voco Paris Porte de Clichy will feature several design-forward food and beverage outlets and meeting spaces, making it the ideal base for leisure and business travellers alike. The hotel will be moments away from the new Tribunal de Paris, home to the Parisian justice system and just four stops on the Paris Metro from the Musée Du Louvre.